Delivering Strategic and Practical Business and Human Resource Outcomes

About Provalue, LLC

ProValue provides business consulting, human resource management and training programs to agribusiness clients as well as community banks, county/city governments and other local businesses. We work to assist organizations by providing on-site, strategic and functional business expertise resulting in measurable achievements. Our consultants travel to your location and provide customized services while working to build strong relationships and trust with your management team and employees.

With corporate offices in Hutchinson, Kansas, ProValue serves clients across the midwest specializing in rural America. We are proud to be a wholly owned KFSA company.

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Our Mission

ProValue is committed to providing strategic and practical business and human resource outcomes delivered with the highest level of integrity and confidentiality.

Our Team

Valerie Metcalfe, SPHR

Chief Operating Officer (COO)

Valerie Metcalfe joined the ProValue team in May of 2018.   As a Senior Human Resource Consultant and Chief Operating Officer, Valerie provides hands on expertise for solving the daily business challenges of each individualized client. Additionally, Valerie assists businesses in identifying opportunities and areas of improvement as well as developing a specific, customized approach to ensure success for their organization.

Valerie has a bachelor’s degree in Business Administration in Human Resource Management from Wichita State University. Prior to ProValue, Valerie was the Vice President and Director of Talent Operations, Human Resources for The IMA Financial Group Inc., in Wichita, Kansas. Valerie is an experienced HR professional with wide-ranging knowledge and experience.

Valerie resides in Derby, Kansas with her two children, Brayden and Brooklyn, as well as their two dogs, Gia (rescue Boxer-mix) and Duke (American Bulldog).


Molly Crowe, SPHR, SHRM-SCP

Senior Human Resource Consultant

Molly Crowe has enjoyed a career in human resources since 2001 and joined ProValue in October of 2013 as a human resource consultant. Crowe is a certified Human Resource Professional by the Society for Human Resource Management (SHRM) and the Human Resource Certification Institute (HRCI). Crowe has a Bachelor’s degree from Kansas State University where she pursued Human Resources and Leadership studies.

Currently, Crowe works as a senior human resource consultant and values the opportunity to help clients strategically plan how to best empower their team members to lead, collaborate and enjoy shared success! Crowe is passionate about human resources and enjoys working with people to reach their full potential.

Crowe and her husband, Brian, have two dogs, Mable (yellow lab) and Bearle (basset hound) and live in Wichita, Kansas.

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Kelsey Kowalksi, SHRM-CP

Human Resource Consultant

Kelsey Kowalski joined the ProValue team as a human resource project consultant in August of 2017 and moved into a human resource consultant in October of 2018. Kelsey most recently worked as a senior human resources coordinator at Johnson Controls in Wichita and supported salaried exempt, non-exempt, and bargaining unit employees in all HR disciplines. Prior to that, she worked as a human resources business partner at Textron Aviation, where she served as a strategic partner in all HR areas including but not limited to: talent management, talent acquisition, employee relations, and compensation planning support.

Kelsey received her Master’s of Science in Industrial/Organizational Psychology from Emporia State University. While at ESU, she taught psychology courses to the undergraduate population. Kelsey earned a Bachelor’s degree with a major in Psychology and a minor in Business from the University of Kansas. Additionally, she worked both individually and with a team on numerous HR consulting projects for organizations while pursuing her graduate and undergraduate degrees. Kelsey received her Certified Professional designation from the Society of Human Resource Management in 2017.

Kelsey resides in Kechi, Kansas, with her husband, Cory, and their three cats: Milo, Max and Moji.


Sara Kepley, SPHR, SHRM-SCP

Chief Executive Officer

Sara Kepley joined ProValue in November of 2007 as a human resource consultant. Today she serves as CEO. As a member of the ProValue team, she works hands-on with company executives, assuring that they have workable human resource and business strategies. This ranges from talent acquisition and retention, business planning and strategy, to training new supervisors on management principles.

Kepley holds a Bachelor’s of Science degree in Human Resource Development from Southwestern College, Winfield, Kansas. In 2006, she earned her Senior Professional Human Resources (SPHR) designation from the Human Resource Certification Institute. She also holds a SHRM-SCP designation from the Society of Human Resource Management.

Kepley is a member of the Society for Human Resource Management (national and local) as well as the National Society of Accountants for Cooperatives. She is a certified Franklin Covey trainer in the 7 Habits of Highly Effective Managers and The 5 Choices of Productivity.

Born and raised in southwest Kansas, Kepley currently calls Wichita, Kansas, home with her husband Michael, their son Flint, and a big yellow Labrador Retriever named Frank.

Our History

  • KFSA and Lindburg & Vogel (now Lindburg Vogel Pierce Faris, Chartered) joined together to create ProValue, LLC, a company focused on providing their common clients with business services such as assistance with mergers and acquisitions, feasibility studies and strategic planning.

  • KFSA’s Human Resource department consolidated into ProValue and significant synergies were attained. This consolidation has provided ProValue additional depth and opportunities to provide services in a more efficient and effective manner.

  • The Human Resource consulting services provided by Triangle Cooperative Service Company, headquartered in Enid, Oklahoma, were also consolidated into ProValue, strengthening its services and widening its footprint to include services to companies in Oklahoma and the Texas panhandle.

  • ProValue was presented with a unique opportunity to provide management services to the Oklahoma Agricultural Cooperative Council, OACC. This partnership lasted until the end of 2013.

  • Today, ProValue is wholly owned by KFSA. KFSA is a long-time successful leader in the agricultural and insurance community. Our business model focuses on three core areas of service: Human Resource and business consulting, training and payroll outsourcing.